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BRAND: Samsung

CAMPAIGN: Galaxy B2B (US & Global), 2017

ROLE: Integrated Producer/Sr. PM (Ogilvy)

RESPONSIBILITIES & DELIVERABLES:

  • Served as operations point for the Samsung US B2B pitch (won); continued to significantly contribute to securing and developing additional Global B2B and Global B2B business for multiple Ogilvy teams and offices

  • Led migration of Business from the Atlanta office to Chicago & London offices; onboarding several XFN teams to the Samsung ways-of-working (WOW) and Brand

  • Created and owned the SOW, Project Timeline, Media/Creative Tracker, status document(s), process templates and meeting cadences

  • Worked with Facilities to establish a โ€œclean roomโ€ in the London office, required to meet Samsungโ€™s hardware, software and environmental security requirements

  • Led global teams to develop event content creation (Mobile World Congress in Barcelona), supporting the launch of multiple Samsung Galaxy products 

  • Assessed the merits of the work through the lens of feasibility and cost implications, guiding conversations and managing expectations as needed

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